Raising The Bar
At the age of 31, Nuraini Mohamad is already running a beauty empire which has already penetrated the Indonesian market. Whilst being considerably young, she is already strategizing to expand her beauty empire around the region. “You have to understand where I’m coming from. I’ve been selling cosmetics since my teen years, and from there I learned the tricks of the trade.” Looking good inside out is very important to Nuraini. Since young, she’s always the one who’d come out all dressed up with full makeup on. “I watch what I eat, I take great care of my skin and I always pamper myself with the best beauty products in the market.” Her relentless pursuit in beauty perfection is well known. Naturally, Nuraini started taking interest in several beauty products and decided to sell them. “Once I gained enough knowledge, I went to develop my own.” In the pursuit of unlocking her childhood dream, Nuraini just went into the business without much thought. As how she describes it, “There’s never a ‘right’ time to start!”
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